Alper Tayfur Deleware 7H AGO

After a sales call, the conversation is only part of the work. Someone still needs to write the notes, update the CRM, remember the next step, prepare the follow-up email, and make sure the deal does not disappear between meetings. I wanted that entire post-call process to happen automatically. I created an Awish workflow that starts when a sales call ends. It analyzes the conversation, extracts the important sales information, updates the CRM, creates the next actions, drafts a personalized follow-up email, and sends the team a short summary. The workflow looks for the information I would normally write down myself: what the prospect needs, the objections they raised, their timeline, agreed next steps, and anything that could affect the deal. Customer-facing actions stay under my control. The workflow prepares the follow-up, but I can review important messages before they are sent. Step-by-step: 1. I tell Awish what I want to happen after every sales call: analyze the conversation, update the CRM, prepare the follow-up, and notify the team. 2. Awish understands the request, plans the workflow, and determines which applications are needed. 3. I connect my meeting platform, HubSpot, Gmail, and Slack to the automation. 4. When a call ends, the workflow analyzes the transcript and extracts the prospect’s needs, objections, timeline, decisions, and agreed next steps. 5. It creates or updates the contact and deal in HubSpot and adds any follow-up tasks that came out of the conversation. 6. It drafts a personalized Gmail follow-up based on what was actually discussed instead of using a generic sales template. 7. It sends a short Slack summary to the team with the deal status, important points, and next action. Instead of a sales call ending as a transcript or a page of notes, it immediately becomes structured CRM data, clear next actions, and a follow-up that is ready to review. The useful shift for me is that the workflow is not replacing the sales conversation. It is handling everything that normally gets forgotten or delayed after the call.