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Every day, we feature the community's top-voted AI workflow in The Rundown newsletter. One post will put you on the radar of top founders, hiring managers, and operators across the industry.

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Automate Website Lead Research, CRM Updates, and WhatsApp Alerts

I created a website lead workflow that researches each company, scores the opportunity, updates my CRM, drafts a personalized reply, and notifies me on WhatsApp. I had previously built similar workflows with Claude Code, but connecting external applications was often the hardest part. I had to manage OAuth setup, credentials, APIs, and different integration requirements for every app. I also found it difficult to monitor and control completed automations from WhatsApp without building additional infrastructure. To solve this, I created Awish, a tool focused on AI-powered automation. Instead of manually designing every workflow, I describe the result I want in chat. Awish’s agents understand the request, plan the automation in the background, determine which applications and steps are required, and prepare the complete workflow for me. When a new lead submits my website form, the workflow researches the company, evaluates the lead against my criteria, assigns a score, and adds the contact and research results to my CRM. It then drafts a personalized response based on the lead’s company and needs before sending me a WhatsApp notification for review. The application connections are handled through a simple sign-in flow. I connect my personal accounts with a click instead of manually working with OAuth code, API keys, or custom authentication logic. Once the workflow is active, I can monitor it, receive updates, and manage its actions directly from WhatsApp without opening the Awish application. Step-by-step: 1. I open the Awish chat and describe the workflow I want: when someone submits my website form, research the company, score the lead, add it to my CRM, draft a personalized response, and notify me on WhatsApp. 2. Awish’s agents analyze the request and create the application and automation plan on my behalf, including the trigger, research steps, lead-scoring logic, CRM fields, response draft, and notification. 3. I review the proposed plan and sign in to the required applications with my personal accounts to connect them to the workflow. 4. Awish builds the automation so each new website submission triggers company research and collects the information needed to evaluate the opportunity. 5. The workflow scores the lead, creates or updates the CRM record, and stores the contact details, company research, and lead score in the appropriate fields. 6. It drafts a personalized response using the information submitted by the lead and the additional company research. 7. I connect WhatsApp from the Awish chat, and the workflow sends me the lead details, score, CRM update, and response draft there. 8. I review and manage the automation directly from WhatsApp without needing to open Awish or build a separate messaging integration. The result is a lead-management workflow I can create through a conversation, connect to my existing applications without manually implementing OAuth, and control from WhatsApp while the agents handle the planning and execution in the background.

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Industry
#aiagents#crm#leadgeneration#salesautomation#whatsappautomation
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Build Client Growth Automations from a Business Website with Awish

I wanted to see what Awish would automate first if I gave it a real client business instead of a predefined workflow. I used Martolia Marble, one of my previous clients, and gave Awish the website. I asked it to analyze the business, suggest automations that could support growth, and build them only after I approved them. Awish analyzed the website and proposed several opportunities. I chose two: a lead generation and email outreach workflow, and an Instagram workflow that tracks relevant trends, plans content, creates posts, and publishes them. Step-by-step: 1. I gave Awish the Martolia Marble website and asked it to analyze the business. 2. Awish identified areas where automation could support growth and suggested workflows. 3. I approved a lead generation workflow that finds relevant prospects and prepares personalized email outreach. 4. Awish selected the required apps, I connected the accounts, and the agents built the workflow. 5. I also approved an Instagram workflow that analyzes relevant trends, plans upcoming content, creates the posts, and publishes them. 6. Once the accounts were connected, both automations were ready to run without me manually building each step. What I liked most was starting with the business rather than with an automation idea. I gave Awish the website, reviewed its suggestions, and approved only the workflows that made sense for the client.

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Industry
#businessautomation#leadgeneration#marketingautomation#salesautomation
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Find Missing Business Automations with Awish

I conducted a workflow experiment with Awish, the product I built, and the results surprised me. I think this approach could be useful for anyone who wants to automate more of their business but is not sure where to start. I gave Awish my website, and it identified the automations my business was missing. The difficult part was not always building a workflow; it was figuring out which tasks were worth automating first. I opened Awish and asked: “Analyze my business from awish.ai, suggest automations that could improve how I work, and only build them after I approve.” Awish’s agents analyzed the website to understand what the business does, how customers interact with it, and where repetitive work could be automated. Instead of asking me to design a workflow from scratch, Awish suggested several automations based on the business. One suggestion was a lead workflow that finds relevant prospects and automatically prepares and sends personalized outreach emails. Another was a website inquiry workflow that analyzes new customer requests, identifies what they need, and sends me the important details as a WhatsApp notification. It also suggested a content workflow that creates and publishes posts for Instagram, X, and LinkedIn based on the business and its content strategy. I chose the lead generation and automated email workflow. Step-by-step: 1. I opened the Awish chat and asked it to analyze my business from awish.ai, suggest automations that could improve it, and only build something after I approved it. 2. Awish’s agents analyzed the website and identified repetitive sales, customer communication, and content tasks that could be automated. 3. Awish suggested a lead generation and email outreach workflow, a website inquiry analysis and WhatsApp notification workflow, and a social content workflow for Instagram, X, and LinkedIn. 4. I selected the lead generation and automated email workflow. 5. Awish’s agents understood the request and created the workflow plan, including how leads should be found, what information should be collected, and how personalized outreach should be prepared. 6. Awish selected the applications needed for the workflow and showed me the connections before anything was built. 7. I approved the plan and connected my personal accounts to the required applications through the sign-in flow instead of manually setting up each integration. 8. Awish built the automation within minutes, so new leads could be identified, researched, and contacted through the workflow without me having to design each step manually. What I like about this approach is that I do not need to know the exact automation I want before I start. I can begin with the business itself, let the agents identify useful opportunities, choose the one that makes sense to me, and then approve the build.

Tools used
Industry
#aiagents#businessautomation#leadgeneration#salesautomation
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