Build Your Own AI SEO Specialist With Gumloop

In this guide, you will learn how to build a team of Gumloop agents that audits one page from your site and organizes the findings in one Google Sheets workbook. The agents will add backlink, content refresh, and technical SEO findings, then combine them into one Issues queue.

• Content marketers who want a repeatable way to refresh older pages and find useful internal links.
• Small website teams that need a practical SEO issue register without adding another paid SEO suite.
• Anyone who wants to test cloud agents on one page before scaling them across a larger site.

You will build a shared SEO audit workbook powered by a Backlink Agent, Content Refresh Agent, and Technical SEO Audit Agent. Each one reviews the same page and adds its findings to the workbook. A final Issues tab turns the recommendations into one prioritized queue for a teammate, contractor, or client.

• A Gumloop account (https://www.gumloop.com/pricing). Gumloop currently lists a Free plan with 5,000 credits per month, but check the live pricing page before estimating a larger crawl.
• A Google account that Gumloop can use to create and update a Google Sheets workbook.
• A public website to audit.

Give your main SEO audit agent your website URL and tell it to coordinate the other agents, audit the first 25 pages it finds, and create the full workbook.

Run a full SEO audit for:
[WEBSITE URL]

Coordinate the Technical SEO Audit Agent, Backlink Agent, and Content Refresh Agent.

Audit the first 25 HTML pages you find on the same hostname. Use Firecrawl for public-web research and Google Sheets for the output.

Create one Google Sheets workbook with these tabs:
- Backlinks
- Content Refresh
- Technical SEO Audit
- Issues

Preserve source URLs and coverage limitations. Do not edit the website, publish changes, or send outreach.

Return the workbook URL, pages reviewed by each agent, failures, issue totals, and the biggest coverage limitation.

Review the workbook and credit use before increasing the crawl limit. If you target older blogs for content refreshes, make sure each page exposes a published date that Firecrawl can read. Keep a human review step before anyone edits a page, publishes content, or sends outreach.