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WorkshopMarketing

Using AI tools for effective market research

Timestamps [04:50] Define market research and its business impact [06:01] Introduce 7-step AI-powered research framework [07:45] Step 1: Use ChatGPT to define audience data [12:15] Step 2: Generate survey questions with ChatGPT [14:45] Step 3: Automate...

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Updated

Aug 19, 2025

Using AI tools for effective market research

Using AI tools for effective market research
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Workshop overview

What you'll learn

Timestamps

[04:50] Define market research and its business impact
[06:01] Introduce 7-step AI-powered research framework
[07:45] Step 1: Use ChatGPT to define audience data
[12:15] Step 2: Generate survey questions with ChatGPT
[14:45] Step 3: Automate survey collection via Zapier
[21:52] Step 4: Analyze results using ChatGPT ADA
[23:30] Step 5: Visualize insights with auto-generated charts
[25:34] Step 6: Identify competitors using scraped data
[26:55] Step 7: Brainstorm USPs with AI assistance
[29:00] Shift to action using Claude, Zapier, Gamma
[30:00] Build mockup apps with Claude live coding
[31:00] Scrape sponsor data into Sheets via Zapier
[31:50]Automate sponsor outreach...

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Instructors

Dr. Alvaro Cintas

Dr. Alvaro Cintas

PhD AI Professor

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Topics

Business operations

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