published dec 11, 2025

Use Google Stitch to Generate Heatmaps to Design High Performing Websites

beginner

The Rundown

Learn how to use Google Stitch to create a predictive attention heat map for a webpage, identify where visitors’ eyes are likely to go, and use those insights to optimize a hero section for click-through rate and conversions.

Who This Is Useful For

  • Anyone with an outdated website
  • Designers looking to improve conversion rate optimization
  • Website owners with low click-through rates or sales

What You Will Build

You will create a predictive heat map and use it to generate an optimized hero section design that focuses attention on your primary call to action.

07_cover_image_hat_heat_map
  • A screenshot-based attention audit of your landing page hero section
  • A generated predictive heat map
  • A redesigned hero section concept in Google Stitch

What You Need

  • A Google Stitch session
  • Google AI Studio
  • A screenshot of your site’s above-the-fold hero section
  • Your primary CTA text, such as “Get Started”
  • Optional: a full-page PNG if you want to generate a heat map for the entire landing page

Going Further

  • Download your selected design from Google Stitch.
  • Use the PNG and HTML file with your AI coding assistant, such as Replit, to redesign your hero section based on the optimized screenshot.
  • If Stitch updates your background hero image, use AI Studio to extract the image from the new design PNG.
  • Use the generate variations tool in Google Stitch to explore more options before settling on a final design.
Once you have a new site design in Google Stitch, try the generate → variations tool. Don’t settle for the first result.