Generate visual concepts instantly, automate personalized outreach, and unlock strategic insights with AI-driven workflows that scale your creative output and reduce manual bottlenecks.

Learn to rapidly create visual ideas, maintain brand consistency, craft hyper-personalized customer journeys, and amplify your creative potential to transform your marketing approach.

• Certificate of Completion
• Suitable for All Experience Levels
• 10 Lessons
• Approx. 15 Hours to Complete

Learn how to:

• Generate visual concepts instantly — so you can create compelling ad visuals and social media content without waiting for design resources
• Maintain brand consistency across all channels — minimizing the time spent on manual style guides and ensuring every asset matches your brand
• Automate prospect research and personalized outreach — enabling you to reach more qualified leads with messages that feel individually crafted
• Craft hyper-personalized customer journeys — using AI to analyze customer data and create experiences that drive higher engagement and conversion
• Extract strategic insights from complex marketing data — turning overwhelming analytics into clear, actionable intelligence for campaign optimization
• Amplify your creative brainstorming capacity — working with AI as a creative partner to generate diverse campaign concepts and ad variations
• Master marketing-specific AI prompting techniques — ensuring your AI outputs align with your brand voice and marketing objectives
• Navigate data privacy and ethical considerations — building customer trust while implementing AI responsibly in your marketing workflows

Workflows you'll build:

Create eye-catching thumbnails with GPT-4o

• Develop systematic workflows for generating visual concepts for ads, social media, and landing pages
• Master techniques for adapting AI visual outputs using reference images and iterative refinement
• Establish processes for maintaining visual brand consistency across all marketing materials
• Create comprehensive prompt frameworks for tackling complex visual marketing content requests

Creating engaging social media carousels with Gamma

• Set up and configure Gamma AI's social media carousel creation features
• Structure effective prompts that generate compelling, multi-slide social media content
• Apply customization and refinement techniques to create professional-looking carousels
• Develop best practices for integrating AI-generated carousels into broader marketing campaigns

Automated lead outreach with Lindy AI

• Configure AI agent workflows for automated prospect research and personalized email drafting
• Implement Lindy AI's Loop feature for processing lead lists efficiently
• Integrate external research tools like Perplexity for real-time prospect intelligence
• Establish testing and refinement processes for automated outreach campaigns

Questions you might have:

Q: How can I use AI marketing tools in my current role without replacing the human creativity that makes campaigns successful? 

A: You'll learn to use AI for time-consuming tasks like research and initial concept generation, freeing you to focus on strategy, brand alignment, and the creative decisions that require human judgment and emotional intelligence.

Q: Can I really maintain brand consistency when using AI to generate marketing content? 

A: Yes. The course teaches specific techniques for training AI to match your writing style and visual standards. You'll learn prompt engineering methods that ensure AI outputs align with your brand rather than producing generic content.

Q: Do I need technical skills to set up the automation workflows covered in the course? 

A: No coding experience is required. The course uses user-friendly tools like Lindy AI and Gamma that operate through visual interfaces and natural language prompts. We provide step-by-step setup instructions for each tool.

What our members say:

"The AI for coding course at Rundown AI University 20x'd my output as a software developer without me having to figure everything out myself. Their other courses on writing, email marketing, and various AI applications were equally valuable. I'm grateful to be part of this community that teaches both the power and practical limitations of AI."

~ Nourin (AI Engineer)

"The new RU platform looks great—much more modern and easier to use. The direction of the new niche courses feels far more relevant to where AI’s actually being used day-to-day. The consulting one in particular stood out and feels spot-on."

~ James Wheable

"This is great for anyone interested in AI — no technical knowledge needed. I highly recommend it and am currently preparing to take the exam for certification."

~ Joseph Lacovara

"Thanks for the fantastic lessons you guys have here on your AI university website. I just started at a new company, working on designing and developing the front end of a Healthcare webportal, and am already outperforming their expectations."

~ Reid Manning

"The Rundown opened up my eyes to what's possible with AI. Going into it I only tinkered on a couple AI tools but didn't actually use them in my work — and after only a couple days of learning. I created an AI agent that responds to my emails n my behalf. Game changer for my business."

~ Wouter Teunissen

"With both overviews and deep dives in every direction AI, there's no better way to stay relevant and on top of the best ways to implement these new technologies into our lives. If you have specific questions, or are looking for networking opportunities. The Rundown is the place to be."

~ Blake Moore

"Before I joined Rundown University, I felt miles behind in the AI sphere. After taking the AI Starter Kit, I’m way more confident in my abilities to navigate my future with AI. Now, instead of feeling nervous about the future, I’m inspired by the things I can do and build. If you’re interested in learning more about AI, this is the right place for you!" 

~ Maggie Kelly

Get certified in AI for Marketing

AI for Marketing cuts through the hype with step-by-step, implementation-focused workflows designed for immediate impact. We cover essential knowledge and dive into high-value AI strategies and tools that forward-thinking marketers are using today.

At the end of the course, you'll have the option to get your AI for Marketing certification by passing our online exam. You can add this credential to your LinkedIn profile, resume, CV, or share it on social media.

Instructors: Dr Alvaro Cintas & Clintin Lyle Kruger
Key tools & technologies: ChatGPT, Gamma AI, Lindy AI
Skills gained: AI prompt engineering for marketing, visual concept generation, brand consistency automation, personalized outreach systems, customer journey mapping, marketing data analysis, creative ideation workflows, social media carousel creation, lead research automation, ethical AI implementation